11 Proven Ways to Get More Reviews for Your Business and Boost Sales

Picture this: it’s 4:45 pm, you’ve just finished a water heater install, the customer is smiling, and your tech is packing up. That moment is pure gold. If you ask for a review right then—and make it easy—you’ll stack up the kind of proof that wins the next job.

Why bother? Reviews are the new word of mouth. People check them before they call. Research shows they strongly influence buying decisions—especially for local services like yours. If you want a quick read on that, this study from Northwestern explains it well: How Online Reviews Influence Sales.

Below are 11 simple, field-tested ways to earn more great reviews without adding headache to your day.

1) Ask at the happy moment

• Right after the job is done and the customer says “Looks great!” say: “Would you mind sharing that in a quick review? It really helps local folks find us.”
• Keep it human. A sincere ask beats a fancy script.

2) Make it one tap

• Don’t make people hunt for where to review you. Share a direct link or QR code to your review form.
• Here’s how to grab both straight from your business listing: Share a link or QR code to request reviews.

3) Send a quick text within 24 hours

• People are busy. A short, friendly text gets it done fast.
• Copy/paste script:
  • “Hi [Name], thanks again for trusting us with your [job]. Would you mind sharing a quick review? It helps other homeowners find a pro they can rely on. [Your review link]”

4) Follow with a short email (for bigger jobs)

• For multi-day projects, send a thank-you email with photos of the finished work and the review link.
• Keep it short, friendly, and specific: remind them what you fixed or installed.

5) Put it on anything the customer keeps

• Add your review QR/link to:
  • Invoices and estimates
  • Service stickers on equipment
  • Fridge magnets, door hangers, or warranty cards

6) Use a “review card” in the field

• Small business card, big results:
  • Front: “Happy with today’s service?”
  • Back: “Tell your neighbors in 30 seconds” + QR code to your review page.

7) Make it part of your close-out routine

• Build it into the checklist your techs follow when wrapping a job:
  1. Walk-through with the customer
  2. Snap before/after photos
  3. Ask for the review and hand the card
  4. Send the text link from the truck

8) Train your team (takes 10 minutes)

• Role-play the ask during a morning huddle:
  • “On a scale of 1–10, how did we do?”
  • If they say 9 or 10: “Awesome—would you share that in a quick review? Here’s the link.”
• Make it comfortable, not salesy.

9) Fix issues before asking

• If something went sideways, thank them for telling you and make it right first.
• After the fix and they’re happy, then ask for a review.

10) Reply to every review

• Quick replies show you care and help future customers choose you.
• Keep it simple:
  • Positive: “Thanks, [Name]! Glad the [issue] is fixed. We’re here anytime.”
  • Negative (after you’ve resolved it): “Thanks for the feedback, [Name]. We’ve addressed this and appreciate the chance to make it right.”

11) Keep score and celebrate wins

• Post a simple scoreboard: reviews this week, this month, average stars.
• Shout out the techs who get mentioned by name.
• Tiny rewards (coffee gift cards, best parking spot) go a long way.

Do’s and Don’ts (the common-sense version)

• Do:

  • Ask every customer, not just the super-happy ones.
  • Make it effortless with a direct link or QR code.
  • Remind once (politely). Then let it go.

• Don’t:

  • Offer cash for reviews.
  • Write reviews for customers or pressure them.
  • Hide from a bad review—respond and show you care.

Want this done-for-you?

If you’re thinking, “This sounds great, but who has time?”—that’s where we come in.

At Superjet Sites, we build fast, clean, and affordable websites that help you get more calls (see contact page tweaks) and book more jobs. We also offer optional monthly plans so you don’t have to lift a finger:

• Ongoing support: we keep your site updated, secure, and running smooth.
• Getting found on Google: we set up your listings, add fresh content (including service page copy tips), and help your business show up when locals search.

You focus on the work. We’ll handle the website and the review engine behind the scenes.

Want a quick, no-pressure chat about what this could look like for your business? Reach out and let’s map it out in 10 minutes (we'll share lead generation tips).