10 High-Converting Restaurant Website Tips That Drive More Orders
Picture this: it’s 6:12 pm, someone’s hungry, and they grab their phone. If your website loads fast, looks great on that phone, and makes ordering feel easy, you just won dinner. If it’s slow or confusing, they bounce to the next place.
At Superjet Sites, we build fast, clean, and affordable restaurant sites that help you get more orders and calls; see our 24-hour website. Want ongoing help? We’ve got monthly plans for easy upkeep (maintenance) and getting found on Google, so you stay busy without lifting a finger.
The 10 tips
Put “Order Now” where no one can miss it
- Place a big, clear “Order Now” button at the top of every page.
- Keep it the same color everywhere so people learn to spot it fast.
- Bonus: add “Call Now” for folks who prefer the phone.
Make it super easy on phones
- Most customers order on their phones. Big buttons. Simple menu. No zooming.
- Put the essentials at the top: order, menu, hours, address.
- Tap-to-call phone number and tap-to-navigate address save time and win impatient customers.
Speed is money
- Every extra second waiting costs you orders.
- Use smaller image sizes and keep pages clean.
- Want a quick check? Try Google’s free tester: PageSpeed Insights.
A menu that sells (not just tells)
- Organize by meal type: Starters, Mains, Sides, Drinks, Desserts.
- Highlight 3–5 best-sellers with a small “Most Popular” tag.
- Use crave-worthy photos and short, plain descriptions.
- Clearly mark spicy, gluten-free, and vegan options to reduce questions and speed decisions.
Fewer clicks to checkout
- Let guests order as a “guest” without creating an account.
- Show fees and delivery zones up front so there are no surprises.
- Offer multiple payment options and save common requests (extra sauce, no onions) as quick taps.
Make your hours and service options crystal clear
- “Today’s hours,” plus whether you offer pickup, curbside, and delivery.
- If you’re out of something or closed early, update it right away so customers don’t get frustrated.
Use social proof the smart way
- Sprinkle a few short reviews on your homepage and menu page.
- Show star ratings and “as seen in” badges if you have them.
- Real photos of your food and team build trust fast.
Feature simple specials that actually move orders
- A clean banner like “Family Combo for 4 — Save $10 Today.”
- Time-based offers (e.g., lunch special 11–2) encourage quick decisions.
- Keep it simple so people don’t need to read a novel to save a few bucks.
Make finding you effortless
- Put your address, neighborhood, parking info, and delivery area map in plain view.
- Add a “Directions” button that opens maps in one tap.
- Keep your contact form short: name, phone, message. That’s it.
Write for how people actually read
- Visitors scan, not study. Use short lines, clear headings, and bullet points.
- Put the most important words first: “Order Now,” “Lunch Special,” “Open Late.”
- Want the research behind this? Check out this quick read: How people scan web pages.
A quick “does my site sell?” checklist
- Can I place an order in under 60 seconds?
- Do I see “Order Now,” hours, and location without scrolling?
- Does it load quickly on my phone?
- Are best-sellers and combos obvious?
- Are delivery zones, fees, and pickup times clear?
How Superjet Sites helps you win more orders
- We build a fast, clean mobile-first site that looks fantastic on phones and gets customers ordering quickly.
- We set up a menu that sells: simple sections, popular picks, and mouth-watering photos.
- We integrate your preferred ordering and payments, reduce clicks, and make checkout painless.
- We keep your hours, specials, and menu fresh with optional monthly maintenance.
- Want more traffic? Our monthly plans also help you get found on Google so more hungry people discover you.
Ready for a website that brings in more online orders and calls without the headaches? Let’s make it happen. Superjet Sites builds it fast, keeps it simple, and helps you grow.